Fila’s North American Turnaround Efforts Help Boost Q3 Revenue for Parent Misto Holdings

Fila parent company Misto Holdings delivered growth in the third quarter despite a challenging economic environment.  

According to the South Korean company, consolidated revenue in the third quarter of 2025 increased 3.7 percent to 1.09 trillion won from the same time last year. Operating profit in the second quarter was 132 billion won, up 41 percent year-on-year.

The company noted that the increase in profitability was driven by the Misto segment’s turnaround and Acushnet’s strong sales growth, improved product mix, and favorable foreign exchange effects.

By segment, the company said that its Misto division, which includes the Fila brand, recorded revenue of 181 billion won in the third quarter. The company said that in the quarter, Fila continued to advance its brand repositioning strategy, led by the launch of the new Echappe series, which drove strong engagement among Millennial and Gen Z consumers.

What’s more, the company added that business restructuring measures implemented in the North America region late last year “significantly reduced” losses this quarter and also improved Misto’s consolidated profitability.

As for the company’s Acushnet segment, the company’s U.S. golf subsidiary, revenue grew 7.5 percent to 908 billion won in the third quarter over the same time last year. Misto noted that this growth was fueled by strong sales of its signature Titleist Pro V1 and Pro V1x golf balls and rising demand for the new Pro V1 Left Dash. The new T-Series irons, launched in August, were also well received, sustaining stable profitability across key markets, the company said.

Ho Yeon “Aaron” Lee, chief financial officer of Misto Holdings, said in a statement that despite a challenging external environment, the company maintained stable performance in the third quarter, supported by “disciplined operations and solid brand fundamentals.”

“The fourth consecutive special dividend demonstrates our ongoing commitment to transparent, shareholder-friendly management and long-term value creation,” Lee added.

This news comes after Misto Holdings underwent some changes this year. In April, shareholders agreed to rename the company from Fila Holdings Corp. to Misto Holdings as part of a larger refocus on the business.

The company said at the time that the change aimed to “further solidify its position as a global brand portfolio company” citing that its previous name was closely associated with the Fila brand, which led to a “limited perception” of its broader portfolio and global brand management role.

As for Fila, the sportswear brand recently returned to its former home in Biella, Italy to open its new brand experience center. The 88,000-square-foot space, which served as the site of the brand’s operations from 1923 to 2004, was transformed to house the Fila Museum, product and marketing archives, offices, and multifunctional spaces for events and meetings.